For commercial insurance brokers
Here’s a quick demo of something your firm probably does daily: comparing open-market quotes. We can build you a workflow to compare them in seconds.
This is just one idea. Get in touch and we’ll find where AI would help your firm.
Three sample insurer quotes for the same risk, in different formats, pulled into one comparison with the gaps flagged: the cheapest drops flood cover, halves the business-interruption period and hides a survey condition.
10×
Documents handled per person
99%
Document routing accuracy
80%+
Straight-through processing of unstructured mail & email
Source: Deloitte AI-powered Input Management for Financial Services and Insurance Whitepaper
The demo above handles a single job. But brokerages run on documents, and most have the same time-sinks: staff sifting through PDFs, chasing what’s missing, and rekeying it somewhere else. Sound familiar?
Insurer documents come back, and someone checks them line by line against what was agreed, catching the errors before the client does.
Claims packs land as a jumble of forms, invoices and reports. Someone extracts the detail, spots what’s missing, and chases it.
Current cover, claims history and client details pulled together into a submission the market will quote on, re-keyed from documents you already hold.
Wherever your team is shuffling documents by hand is an opportunity for a workflow to do the heavy lifting. Let's talk

Alan Bates | Founder, 10 Kinds
Apart from pulling data out of documents, here’s where else it can work well for your firm:
Put a question to your whole knowledge base at once, like ‘which insurers will write a client with a late-notified claim?’ or ‘what’s our process when a client underdeclares?’, and get a cited answer drawn from your procedures, market knowledge and past cases. The stuff that currently lives in a few people’s heads, available to everyone.
Surface the patterns you’d never catch by eye: clients who look underinsured, accounts likely to leave at renewal, cross-sell gaps across the book.
Sort inbound claims and enquiries by urgency, flag the renewals that need a human, route each case to the right desk, before anyone’s opened them.
Renewal reports, client letters, market submissions: drafted from the data you already hold, ready to check and send rather than write from scratch.
We can help you work out how best to apply AI in your firm. Get in touch
Four tracks that run independently. Take one engagement, work through a track, or mix them. Every engagement is a fixed price against a written scope, with the deliverables named up front.
Orientate
Govern
Train
Build
Support
Each engagement is quoted at a fixed price against a scope agreed in writing before we start. No day-rate creep, and no surprise on the invoice.
You get the documents listed on each engagement at the end of it, so you can put them straight in front of a customer, an auditor or your board.
Nothing here is a bundle or a prerequisite. Come for training, a prototype or a retainer on its own if that's what you need, and stop whenever you're done.
Everything you tell us stays between us, on the free call as much as in a paid engagement, and we'll sign your NDA beforehand if you'd rather have it in writing.
![map[class:w-full rounded-3xl object-cover object-center src:images/headshot.jpg]](https://www.10kinds.co.uk/images/headshot.jpg)
Founder, 10 Kinds

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AWS Certified Generative AI Developer, Professional
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Verify on CredlyAlan Bates is the founder of 10 Kinds, an AI consultancy that helps organisations get control of the AI they already use, then build valuable tools & workflows. He’s spent over 20 years working hands-on in technology, including multiple years at household names in media, telecoms and finance.
Alan is also the founder of Bazam.ai, an automated content marketing platform sold B2B. He also holds a Postgraduate Diploma in Business Administration, giving him formal grounding on the commercial side as well as the technical.
Building and shipping AI products himself is what shapes the judgement behind 10 Kinds’ advice: the controls an engineering team will follow, rather than the ones that read well in a policy document. The team works with leadership and engineering groups to find where AI risk sits, gets organisations ready for the moment someone asks them to prove it, and builds the systems that change how the business runs.
"Governance advice from someone who builds AI products, not someone who's only ever advised on them. I can talk risk and controls, and translate between compliance-speak, tech-speak and actual English"
We help brokerages work out where AI is worth using, then make it happen: setting the strategy, steering what gets built, and sense-checking any vendors you’re considering.
That covers both strategy and implementation, either hands-on or finding and managing the right suppliers.
We find the high-ROI places AI fits your workflows, then build a strategy to take the grind off your staff, so they spend time on clients and judgement, not rekeying.
No. That’s the point. We provide the AI expertise so you don’t have to develop it in-house or take vendor claims at face value.
Both. We can run a full prototype sprint or custom build, work alongside your existing developers, or brief and oversee an external supplier. The right approach depends on what you’re building and what capability you already have.
Yes. Anything we build runs on infrastructure scoped to your firm, sees only the documents you point it at, and never feeds public AI models.
Book a free 30-minute call. We’ll get to know your firm, give you a straight read on where AI could help, and agree what the right next step looks like, whether that’s a prototype, a workshop, or something else entirely.
Half an hour on where you stand: what AI is running, how well your people use it, and what would be worth automating. Bring a customer questionnaire if that’s what brought you here.
You'll leave with a clear position on where you stand and what to fix first, whether or not you hire us.